Apprenticeships to be promoted as much as academic paths in schools’ career guidance

Schools must now allow equal airtime to the non-academic routes pupils can take post-16, in a bid to improve careers guidance and end “outdated snobbery” towards apprenticeships.

Plans to end the “second class perception of technical and professional education” will see apprenticeships providers and staff from colleges visit schools as part of careers advice from early secondary school.

Education Secretary Nicky Morgan said: “As part of our commitment to extend opportunity to all young people, we want to level the playing field – making sure they are aware of all the options open to them and are able to make the right choice for them.

“For many young people going to university will be the right choice, and we are committed to continuing to expand access to higher education, but for other young people the technical education provided by apprenticeships will suit them better.

“That’s why I’m determined to tackle the minority of schools that perpetuate an outdated snobbery towards apprenticeships by requiring those schools to give young people the chance to hear about the fantastic opportunities apprenticeships and technical education offer.”

Good careers guidance is at the core of our FutureReady Conference on Thursday 4 February. If you would like to find out more, click here. Or email to book your place.

DfE Press Release: New law will end ‘outdated snobbery’ towards apprenticeships



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